In 1996, a Joint Venture Agreement was entered into by the Government of Ghana, Gama Media Systems, Gama Film Company and Sistem Televisyen Malaysia Berhad.  This resulted in the creation of a TV station, TV3.

In March 2005, TV3 became a subsidiary of Media Prima Berhad of Malaysia, when TV3 Malaysia transferred its shareholding in Gama Film Company to it.  In September 2011, TV3 was acquired and taken over by Media General Ghana Limited.